Job Summary

TO BE CONSIDERED FOR THIS ROLE- PLEASE MAKE SURE YOU ATTACH YOUR COVER LETTER WHEN APPLYING

The U.S. Marketing team at Foundever® is seeking a B2B Senior Copywriter to craft emotionally compelling, insightful copy that drives awareness, engagement and conversion across brand, demand, and lead-generation efforts. This role turns project briefs into impactful copy, collaborates with design on campaign concepts, and ensures performance alignment with marketing goals. Ideal candidates bring B2B expertise, lead generation campaign experience and familiarity with Generative AI tools to enhance ideation and scalability.

About Foundever®

Foundever is a global leader in the customer experience (CX) industry. With 150,000 associates across the globe, we’re the team behind the best experiences for +800 of the world’s leading and digital-first brands. Our innovative CX solutions, technology and expertise are designed to support operational needs for our clients and deliver a seamless experience to customers in the moments that matter.

Supporting +9 million customer conversations every day in +60 languages across 45 countries, Foundever combines global strength and scale with the agile, entrepreneurial approach of our founder-led culture, enabling companies of all sizes and industries to transform their CX.

• Winner of Comparably’ s Award for Best Global Culture in 2024, 2022 and 2021
• Gold Stevie Award Winner for Great Employers
• We foster an exciting culture of creativity, connection, and commitment.

Read more about our culture: Foundever Stories.

Responsibilities

• Develop concise, engaging copy for advertising and media that drives interaction with brand, demand, and lead-generation campaigns across the full funnel.
• Execute from the creative briefs provided by the campaign manager and content strategist, ensuring alignment with campaign objectives, audience insights, and strategic goals.
• Create and refine content for social media, emails, digital ads, and video scripts, maintaining consistency with Foundever’s brand voice and objectives.
• Collaborate with designers to conceptualize the look, feel, and creative direction of campaigns, ensuring a cohesive and visually aligned narrative across all content.
• Work with Marketing Operations to ensure copy meets formatting standards, optimized length, and keyword insights to maximize SEO and performance.
• Adapt long-form content into short-form formats, leveraging insights and key points from white papers, guides, and e-books to enhance campaign relevance and messaging impact.
• Assist in crafting targeted messaging for sales enablement materials, Inside Sales/BDR cadences, webinars, virtual events, and other content that supports consistent brand storytelling throughout the customer journey.
• Collaborate with Global and Product Marketing teams to ensure seamless integration of short-form content within larger campaign assets.

Qualifications

• Minimum of 5–7 years of experience in copywriting, ideally in a B2B marketing context. Experience in an agency or a similarly fast-paced environment is preferred.
• Knowledgeable about Generative AI and Large Language Models (LLMs) like ChatGPT and Claude, with demonstrated experience using these tools to drive ideation, strategy, and scalable content output.
• Bachelor’s degree in communications, journalism, advertising, marketing, or comparable experience in a related field.
• Familiarity with customer experience (CX), technology, professional services or business process outsourcing (BPO) industries is beneficial but not essential.

Skills

• Strong ability to write clear, effective short-form content for ads and media channels, designed to drive engagement and conversion.
• Adaptability to quickly learn industry language and audience insights, ensuring messaging is relevant and effective.
• Collaborative and team-oriented, with a focus on aligning short-form content with broader campaign goals.
• Organizational skills to manage multiple projects and meet deadlines in a fast-paced environment.
• Proficiency in Microsoft Office Suite (Outlook, Word, Excel) and related software.

Travel

Moderate travel (up to 10%) may be required.

Salary Range

The base pay range for this position in the United States is $100,000.00-$120,000.00 per year; however, base pay offered may vary depending on location, job-related knowledge, education, skills, and experience.

Pre-employment Requirements

Offers of employment are conditional and require that you complete and pass a criminal background check that reviews all criminal activity in every area of residence for the last seven years.

Foundever is committed to selecting, developing, and rewarding the best person for the job based on the requirements of the work to be performed and without regard to race, age, color, religion, sex, creed, national origin, ancestry, citizenship, disability/handicap, marital status, protected veteran status, uniform status, sexual orientation, pregnancy, genetic information, gender identity and expression, or any other basis protected by federal, state or local law. The Company forbids discrimination of all kinds, whether directed at Associates, applicants, vendors, customers, or visitors. This policy applies to all terms and conditions of employment, including recruitment, hiring, promotion, compensation, benefits, training, discipline, and termination.